Branding Settings - Logos, Favicons, and Admin Identity - OwnPay

The Branding Settings tab controls the default visual identity of your OwnPay administrative panel. It allows you to configure browser tab titles, upload logo assets for the dashboard, set custom favicon files, and adjust SEO keywords and taglines.

Getting here

Log in to the OwnPay admin dashboard as the super-administrator
Under the SYSTEM section in the left sidebar, click Settings
Under the Settings header tabs, click Branding

Page sections

1. Logo and favicon uploads

Site Logo: Upload a custom logo displayed in the header. Recommended: 200x60px in PNG or SVG formats
Favicon: Upload the browser address bar icon. Recommended: 32x32px in ICO or PNG formats

2. Site identity and SEO

Admin Panel Title: Sets the browser tab title text when viewing the administration dashboard
Site Title (SEO): Used in the <title> tag on the public landing page
Site Meta Description: Short descriptive summary (150-160 characters) shown under search results
Site Keywords: Comma-separated search keyword terms
Brand Tagline: Visual slogan shown on public pages

Fields and options reference

Setting Name	Input Type	Example / Format	Description
Site Logo	File Upload	PNG, SVG, JPEG, WebP	Main dashboard header visual brand logo
Favicon	File Upload	ICO, PNG, SVG	Small icon shown in browser tab headers
Admin Panel Title	Text Input	Own Pay Admin	Browser title for administrative views
Site Title (SEO)	Text Input	Own Pay - Secure Payments	Browser title for public landing views
Site Meta Description	Text Area	Self-hosted payment gateway…	Description shown in search engine results
Site Keywords	Text Input	payment gateway, fintech	Meta keywords index
Brand Tagline	Text Input	Payments you actually own	Visual brand tagline

Best practices

Use transparent PNG or SVG vector files for the Site Logo to ensure it displays correctly in both light and dark display modes
Keep the Site Meta Description between 150 and 160 characters to optimize search engine snippet previews
Do not upload large image files (over 1MB) for the logo or favicon, as they will slow down page load times

Common mistakes and troubleshooting

Symptom	Cause	Fix
Logo not updating on checkout	Brand caching or wrong brand context	Clear cache and verify you’re editing the correct brand
Favicon not showing in browser tab	Browser cached old favicon	Hard-refresh the page (Ctrl+Shift+R) or clear browser cache
Dark mode logo looks wrong	Light logo used on dark background	Upload separate logos for light and dark mode in branding settings

Landing Page Settings - Manage hero text and FAQ cards
Themes - Choose visual templates for checkouts
System Settings - General site configurations

Last modified on July 15, 2026

Related topics

Brands - Multi-Tenant Isolation for Payment Merchants System Settings - Timezone, Locale, and Maintenance Mode Brands - Create and Configure White-Label Storefronts Features and Capabilities Themes - Customize Checkout Appearance and Styling

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